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ots-News: English

Royal Jordanian and Loylogic Deepen their Partnership by Launching a Global Reward Portal as well as Buy and Gift Miles

07.01.2019 | 10:30 Uhr | Ressort: Economy | Quelle: Presseportal


Zurich, Switzerland/ Amman, Jordan (ots) - Loylogic, the global
leader in e-commerce and e-payment solutions for loyalty programs,
and Royal Jordanian Airlines have extended their partnership by
launching an additional three of Loylogic's leading solutions for
their Royal Club loyalty program: Buy and Gift Miles solution as well
as REX, the global rewards portal.

Members of Royal Jordanian's frequent flyer program, Royal Club,
will now be able to acquire and gift more miles in a fast and
seamless way. The common objective is to provide a simple and
cost-efficient solution that brings more value to members and the
program. Members can now increase their miles balance instantly and
without further accrual effort, which is consequently pushing points
sales.

Furthermore, Loylogic is offering their state-of the art
redemption platform and their loyalty expertise to Royal Club, to
provide a unique loyalty experience that is rewarding and engaging to
the member but also lets the program manage and steer their business
in a smart and efficient way.

Royal Jordanian is one of the leading airlines in the Middle East
with a strong international presence and now celebrating its 55th
anniversary in conjunction with the launch of these exciting new
platforms. Thanks to Loylogic's new global reward portal, Royal Club
members will now be able to benefit from multiple innovative and
engaging redemption opportunities worldwide. The customized global
rewards catalogue consists of over 500 products and 100+
internationally recognized premium brands ranging from the latest
high-tech products and fashion accessories to home decor and much
more. Members will not just be able to spend their miles but can also
use a combination of miles and cash making rewards more accessible.

Stefan Pichler, CEO of Royal Jordanian Airlines states: "We had
promised our frequent flyers new online services and extra
flexibility under the new Royal Club frequent flyer program; today,
through our partnership and expanded cooperation with Loylogic, we
are able to deliver on our promise. For the first time, we are
offering our members the opportunity to redeem their miles for
commercial products via our new online store RoyalClubRewards.rj.com
powered by Loylogic; whereby members will receive the products at
anytime, anywhere, without any additional cost. Moreover, our members
now have the option to purchase the needed miles to qualify for the
reward of their choice or to gift miles to a friend or relative to
qualify for an award, through Loylogic's Buy & Gift online portal.
All these new features and services will not only enhance the
members' online experience but will also increase their engagement
with the Royal Club miles as a currency that they can now earn and
redeem through various channels and their everyday activities."

Dominic Hofer, CEO of Loylogic expresses his excitement: "We are
thrilled to vastly expand our partnership with Royal Club and launch
an additional three of our successful solutions with them. After
working together on our Akruu solution for over two years, we are
excited to now launch our market-leading reward portal REX with Royal
Club and welcome them to our Buy and Gift family also. We are
extremely proud to offer our profound loyalty experience,
competencies and skillset in order to drive more success on both the
redemption and collection side together with Royal Jordanian. These
launches mark another important milestone in our partnership and we
are happy to deliver relevant and smart choices for the program to
succeed in a competitive environment but especially to add more
choice for the program and their members."

About Royal Jordanian:

Being a leading carrier in the region, Royal Jordanian's vision is
to be the Airline of Choice that connects Jordan and the Levant with
the world. RJ celebrated its 55th anniversary on Dec. 15. Through 12
international airline partners in the oneworld alliance, RJ can offer
a network of over 1,000 cities in more than 150 countries. RJ's cargo
sector plays an important role in enhancing the national economic
development and supporting Jordan's exports of vegetables, fruits,
garments and pharmaceuticals, in addition to the courier mail. For
more information, please visit www.rj.com

About Loylogic

Loylogic is the world's leading innovator and creator of points
experiences, insights, commerce and engagement. By tantalizing
members with more choices and arming programs with insights on
behaviour - anticipating both present and future needs - we deliver
powerful solutions that amplify engagement and build loyalty. Founded
in 2005 with offices around the world and a global content network of
more than 500 merchants and 2,000 online stores offering millions of
products and services, Loylogic, the new paradigm of points-based
e-commerce and e-payment solutions, is the partner that the world's
leading loyalty programs trust with making their points and miles
loved most. For more information please visit www.loylogic.com



Contact:
Richa Bakshi
Richa.bakshi@loylogic.com
+91-9922449750